Caslon Type Specimen Booklet

Typography will always have a special place in my heart because it’s how my interest in graphic design became a full-fledged passion. There’s so much intricacy involved, but you’re also able to use your creativity to its fullest. From storefronts to mobile screens, typography has always been around us and will remain an important visual element.

Since I commonly use sans-serif fonts in my designs, I chose to challenge myself with a serif typeface: Caslon. While brainstorming, I began to imagine a retro-themed design. Using a Pantone orange helped bring the retro theme and layout together, along with the Caslon font.